Released on: November 14, 2007, 10:02 am

Press Release Author: Adriana Gascoigne

Industry: Internet & Online

Press Release Summary: World\'s first online community for real life reviews at the
street level puts call out to homeowners, renters and realtors to review their
street

Press Release Body: SAN FRANCISCO - November 14, 2007 -- StreetAdvisor.com today
announced a new contest to draw the compelling, insightful, and real street reviews
online from the Big Apple. StreetAdvisor is an online community where homeowners,
renters, and buyers can share and learn about quality of life on specific streets,
along with the nuances, services and details known only by those who have lived
there.

To help celebrate the launch of the StreetAdvisor Local Expert Program,
StreetAdvisor is taking it to the streets with the New York Challenge and they are
giving away $1,000 in cash and iPod® Digital music players! Think you know a little
about Manhattan? Are you the King of Queens or the Best Barista of Brooklyn? Then
prove it!
Simply do a street review, upload a photo or video, or participate in a discussion
forum.and you could win! The top four people with the most points (earned in the New
York state area From Nov 5, 2007 to Jan 5, 2008) will win.
Entering is easy!
To start earning points you can:
. Review a street you live in (or previously lived in) - e.g. W 151st St, New York
. Upload a photo e.g. Apartments on Gramercy Park
. Invite a friend to do a review
. Start a discussion topic like \"Taxi Strikes\"
. And don\'t forget you can keep track of your points on the \"NY Challenge Leaderboard\".
The top four local experts at competition close Jan 5, 2008 will win.

"This is all about honesty and participation," said Jason Spencer, CEO of
StreetAdvisor.com. "We're hoping for the best, most comprehensive and clever
reviews - along with those extra details that help paint a better picture of life in
their area."

Unlike other sites, it is the easiest way to find out what people really think about
where they live and where others might be looking to live. It is an entirely new
kind of online real estate community, providing a real-life \"insider\" view.
StreetAdvisor is the essential guidebook to finding the right street, written by the
people who have lived there.

Consumers can learn and share vital details including noise levels, traffic,
neighbors, entertainment, and public services, etc. in a way that wasn\'t previously
available. It also allows for firsthand recommendations and negative experiences
about local businesses, entertainment, services, lifestyle, and back road gems
unbeknownst to outsiders.

Each person can rank the streets where they live, lived or visited. This contributes
to the overall StreetScore city ranking, which is displayed for each street.
Categories include:

. StreetVIBE - Neighborly spirit, dining, nightlife, shopping, fitness facilities
. StreetWIRED - Cell reception, Internet access, pay TV access
. StreetHEALTH - Peace and quiet, traffic, safety, cleanliness , pests
. StreetVALUE - Cost of living, resale/rental value
. StreetESSENTIALS - Public transportation, medical, schools, child care,
government, utilities, parks

In addition, the \"StreetBoard\" provides a place where residents can communicate with
their neighbors.

StreetAdvisor is also integrating video for people to post videos taken on their
street, from house parties, local parks, to a lovely walk on a Sunday afternoon.

The site is currently in public Beta and is initially focusing on the United States,
United Kingdom, Canada, and Australia. Just within the first day of the site being
public, StreetAdvisor.com received over 60,000 streets visited. As the word
spreads, the site continues to grow. Enter the sweepstakes to join this vibrant
community and get a chance to win $1,000 in cash or an iPod. The contest will end at
11:59 PM EST on January 5, 2008.

About StreetAdvisor.com
Founded in 2007 by Jason Spencer and Adam Spencer, StreetAdvisor.com helps people
learn more about their communities while helping others make better decisions about
where they choose to live. The site will evolve to include additional services to
facilitate online conversations at the street level, while creating a forum where
professionals and consumers can participate in bringing their street and
neighborhoods online, in a public forum.

The company has representatives in San Francisco and Australia. For more
information, contact media@streetadvisor.com.

*Contest Note:
Apple is not a participant or sponsor of this promotion. iPod® is a registered
trademark of Apple, Inc. All rights reserved.

Media contact:
Adriana Gascoigne
FutureWorks
adriana@future-works.com
415-621-6024


Web Site: http://www.future-works.com

Contact Details: Adriana Gascoigne
FutureWorks
adriana@future-works.com
415-621-6024